Antonio Tardia, with his children Piero, Igino and Teresa, took his entrepreneurial gamble by taking the best of past experience and relying on a great intuition: to create a high quality product both in raw materials and in the manufacture. The motivation is his great passion for a beautiful product, for an excellent fit, for attention to detail and cuts, for an elegance that favours a totally Made in Italy product.

In this way, the four entrepreneurs set themselves against the market trend towards cheap, imported products.

In the company, as in the great Renaissance workshops, manual skill characterises the entire production process, while every phase of the work, from the design to the creation of the garment, stems from a series of shared intuitions and decisions.

Production and distribution co-ordination are based in Martina Franca, while design is carried out by qualified external consultants co-ordinated in-house by Antonio Tardia himself, who, in the division of tasks, takes care of the commercial side with his son Piero, while Igino is entrusted with the co-ordination of style and production. An organisation and professionalism that reverberate in the finished product, capable of conveying messages of style that are particularly appreciated by an attentive and prepared international consumer.

As in an architectural studio, everything is designed, tested, produced and distributed respecting a design that stems from the professionalism and competence of a large team. For this reason, in the case of the Tardia collections, we can speak of true fashion architecture.